Color in Logos

The Los Angeles Lakers logo is very successful with it’s use of color. The comlementry colors work well together and make the dynamic a lot more interesting compared to the Toronto Raptors logo. This logo does not stand out as much because the use of color is not as intruiging. I notice that because of these two color differences, my attention is definitely drawn to one more than the other and the Lakers logo makes a bigger statement. In addition, the Raptors logo seems to be using white, red, purple, gray, and black. All of these colors are making the design a little too busy.

-Stefanie Schaefer

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