The logos I chose are completely different, yet the succeed in designing a logo that demonstrates their industry or message. The New York Yankees have coined this iconic logo, and it is creative and memorable. The N and the Y (representing New York) form the shape of a baseball, and the blue with the white background represent the blue and white pinstripes of their uniform. Saw’s logo represents the gore of the movies. The “w” of saw actually looks like the top of a rusty pitchfork, and this goes along with the extreme gore of the movies. The color also represents the rusty atmosphere of the gory scenes of the movies. Ministry of Sound, a music company, created a logo that takes the shape of a vintage microphone. I found this really appealing, because it represents what it stands for and speaks to its industry.